Agenda

Influencer Marketing has taken a hot seat for B2B brands with 86% saying their programs are successful. But is working with external thought leaders enough?

This session will cover the fundamentals of podcasting and why/how to fit it into your marketing strategy to help drive leads.

Take some time to recharge, get your coffee and collect your thoughts for the next sessions.

Take some time to recharge and collect your thoughts for the next sessions.

Take some time to recharge and collect your thoughts for the next sessions.

A cocktail in hand pairs perfectly with great conversations in a laid-back atmosphere, particularly after a long day of enlightening sessions. This year we are moving to Havana, with a glass of rum, colorful Havana shirt or maybe a pirate hat –  the rum is not always gone! Our friends at Havana Club will make sure it is a party to remember. 

Indulge in modern Istrian gastronomy at the hotel restaurant on the 10th floor of the 5-star Grand Hotel Bernardin. You can enjoy selected Istrian dishes and a glass of top-quality local wine. Dinner is available as extra charge for all attendees.

Indulge in modern Istrian gastronomy at the hotel restaurant on the 10th floor of the 5-star Grand Hotel Bernardin. Every day you can enjoy selected Istrian dishes and a glass of top-quality local wine. Lunch is included in the All-Access and All-Inclusive tickets.

Get ready to party like there's no gravity at the Epic inOrbit Party: To the Moon and Back! After a day of learning at the inOrbit, it's time to let loose and have a blast with music, dancing, and an atmosphere that's simply out of this world!

Before attending the first session you will need to register at the Registration counter in the Lobby.

Working in marketing means that people are our business. It is Becky’s belief that if you do not put people and user behaviour front and centre to your digital strategies, that you will be missing out.

In her talk, Luiza will discuss with us how we give digital experiences that human character and what it actually means.

In her talk Kotryna will focus on providing valuable insights for marketing leaders looking to establish their personal brand on LinkedIn and understand how to promote the company’s they work at.

Embark on an insightful exploration where we'll delve into the latest developments in AI technology and present a series of compelling use cases from our clients.

How to drive growth - from identifying an opportunity to seizing it in the best way possible. While Karmen does not have foolproof methods, there are tactics that are more likely to work.

Tom's talk focussed on brand-building in the platform world, specifically, creativity within the platforms, and how to drive creative effectiveness today.

Most digital transformations fail because they focus on the surface process/system level, rather than diving into the cultural/mindsets level, where change truly begins.

Let us officially welcome you at this year's inOrbit 2024!

Before attending the first session you will need to register at the Registration counter in the Lobby.

Indulge in modern Istrian gastronomy at the hotel restaurant on the 10th floor of the 5-star Grand Hotel Bernardin. Every day you can enjoy selected Istrian dishes and a glass of top-quality local wine. Lunch is included in the All-Access and All-Inclusive tickets.

Take some time to recharge, get your coffee and collect your thoughts for the next sessions.

In his talk, Daniel will showcase the 10 most important rules of high-converting ecommerce email campaigns, drawing upon his extensive experience from working with over 170 ecommerce stores and auditing more than 500 email accounts in the past five years.

Take one Fashion e-commerce, one Telco e-commerce, one Insurance website, one Cruise e-commerce, and one Mobility e-commerce. What do they have in common besides sounding like the beginning of a sad joke about CRO? Nothing? Perhaps...

In this talk Erin covers how to design effective product experiments. She'll take you through a brief history of experimental design and give you practical tools to help you and your team level-up your experimentation approach.

Transform your social media accounts into dynamic platforms where conversations drive conversions.

In her engaging talk, Roberta delves into the evolving dynamics of the social media landscape, highlighting key trends, opportunities, and challenges.

Performance marketing and paid media specifically is changing rapidly. Following some huge updates and the introduction of new campaign types such as PMAX, many advertisers are now struggling to drive success and consistent returns.

Get ready to party like there's no gravity at the Epic inOrbit Party: To the Moon and Back! After a day of learning at the inOrbit, it's time to let loose and have a blast with music, dancing, and an atmosphere that's simply out of this world!

A cocktail in hand pairs perfectly with great conversations in a laid-back atmosphere, particularly after a long day of enlightening sessions. This year we are moving to Havana, with a glass of rum, colorful Havana shirt or maybe a pirate hat –  the rum is not always gone! Our friends at Havana Club will make sure it is a party to remember. 

Tjaša and Eva, will talk about ENKI’s 360° marketing campaign “Animals are not a gift” that showcases the impactful use of AI for positive change and combining new technologies with the organic spread of awareness for best results.

Let us officially welcome you at this year's inOrbit 2024!

Indulge in modern Istrian gastronomy at the hotel restaurant on the 10th floor of the 5-star Grand Hotel Bernardin. You can enjoy selected Istrian dishes and a glass of top-quality local wine. Dinner is available as extra charge for all attendees.

If you own a website and you've developed a mobile app that's closely related to the website and your users' behaviour, data, insights and business impacts are important to you, you should also start thinking about analytics setup that gathers data from both platforms and sends them into the single source of truth.

A cocktail in hand pairs perfectly with great conversations in a laid-back atmosphere, particularly after a long day of enlightening sessions. This year we are moving to Havana, with a glass of rum, colorful Havana shirt or maybe a pirate hat –  the rum is not always gone! Our friends at Havana Club will make sure it is a party to remember. 

Get ready to party like there's no gravity at the Epic inOrbit Party: To the Moon and Back! After a day of learning at the inOrbit, it's time to let loose and have a blast with music, dancing, and an atmosphere that's simply out of this world!

Join Jono for a captivating fireside chat with agency leader Neil Collard who grew Great State to over 100 people with revenues of over €10m.

A chat between Arnout and Jono on the benefits of being neuro diverse in the current digital marketing landscape.

Before attending the first session you will need to register at the Registration counter in the Lobby.

Cookieless world is starting now. How can we approach this issue? There's no perfect solution that would meet all the necessary requirements across all available environments.

What began as a modest resilience workshop a decade ago has evolved into a profound exploration of fortifying, nurturing, and replenishing energy reserves—essential for Matej as parent, business owner, and entrepreneur.

A cocktail in hand pairs perfectly with great conversations in a laid-back atmosphere, particularly after a long day of enlightening sessions. This year we are moving to Havana, with a glass of rum, colorful Havana shirt or maybe a pirate hat –  the rum is not always gone! Our friends at Havana Club will make sure it is a party to remember. 

Get ready to party like there's no gravity at the Epic inOrbit Party: To the Moon and Back! After a day of learning at the inOrbit, it's time to let loose and have a blast with music, dancing, and an atmosphere that's simply out of this world!

Wake up your body with this moving meditation, shaking, and full-body breaths. I’ll guide you through this beautiful process to awaken your body and mind better than a cup of coffee!

Join us at the Costa Coffee Latte Art Workshop, an immersive experience where the art of espresso meets creativity. Learn the essentials of making the perfect espresso, delve into hygiene best practices, and master the techniques and equipment necessary for crafting an exceptional cup of coffee. Led by seasoned baristas, this workshop is designed for coffee enthusiasts eager to elevate their coffee making skills. From the foundational pour to intricate designs, transform your coffee into a masterpiece.

A cocktail in hand pairs perfectly with great conversations in a laid-back atmosphere, particularly after a long day of enlightening sessions. This year we are moving to Havana, with a glass of rum, colorful Havana shirt or maybe a pirate hat –  the rum is not always gone! Our friends at Havana Club will make sure it is a party to remember. 

Get ready to party like there's no gravity at the Epic inOrbit Party: To the Moon and Back! After a day of learning at the inOrbit, it's time to let loose and have a blast with music, dancing, and an atmosphere that's simply out of this world!

Take some time to recharge and collect your thoughts for the next sessions.

Take some time to recharge, get your coffee and collect your thoughts for the next sessions.

Before attending the first session you will need to register at the Registration counter in the Lobby.

Indulge in modern Istrian gastronomy at the hotel restaurant on the 10th floor of the 5-star Grand Hotel Bernardin. Every day you can enjoy selected Istrian dishes and a glass of top-quality local wine. Lunch is included in the All-Access and All-Inclusive tickets.

Most businesses need Local SEO - but most have no idea what it is.

In his talk, Rok will discuss how e-commerce growth, while inherently challenging, can be navigated more smoothly with the right strategies.

When you get to certain points in your career, the job changes. When you first start to manage people, when you move from tactics to strategy, and when you become part of a senior team.

As businesses eagerly adopt AI tools for increased efficiency and convenience, we’ve created an unintended risk: that of neglecting the lifeblood of any business—the customer. While we’re looking to streamline processes, are we unintentionally jeopardizing the authentic connections that build and sustain customer loyalty?

In their lecture, Martin and Črt, Daibau’s CEO and CMO will share the biggest lessons, mistakes and insights of the company’s growth from 0 to 1.5 million monthly users and expansion from their home market of Slovenia to a current total of 16 markets including Nigeria and Vietnam.

Embark on a journey through the ever-evolving realm of advertising, where we explore the latest trends shaping the industry and delve into inspiring success stories that have reshaped the landscape.

What on earth is going on out there... for your agency and for all the others? And what should be done?

No word conjures up more inspiration, empowerment, and optimism than ideas! Ideas are the lifeblood of innovation! The path forward to progress!

In this talk, Dennis will ensure you're not just generating buzz but building a pipeline of measurable leads and sales through effective digital plumbing. Learn to balance brand visibility with concrete outcomes in paid social.

Before we start the 1st inOrbit Awards Ceremony there will be reception with a welcome drink, which will be a perfect time to network and to share ideas. After welcome drinks a gala dinner with awards celebration will follow.

inOrbit Awards Ceremony will take place at Grand Hotel Bernardin in Portorož as the last act of inOrbit conference. This will be the perfect time to celebrate outstanding achievements in digital marketing.

The tracking landscape has changed a lot over the last year and will be facing new challenges with the deprecation of third party cookies also in Google Chrome as well as DMA beginning in March 2024.

B2B marketing and branding requires a different strategy and channel mix vs. consumer campaigns. Nevertheless, by utilising the channels in the right way and by being creative, a successful and powerful B2B marketing campaign can be created. E.ON recently launched a new B2B brand, E.ON One, which focusses on software solutions to support the energy transition.

This talk is a walk-through of different ways you can incorporate machine learning in SEO tasks. It will involve a speed-run of different task categories and aspects of organic search optimization work, and the models that you can use for this purpose, and the results of a comparative analysis of how they perform.

Before we start the 1st inOrbit Awards Ceremony there will be reception with a welcome drink, which will be a perfect time to network and to share ideas. After welcome drinks a gala dinner with awards celebration will follow.

inOrbit Awards Ceremony will take place at Grand Hotel Bernardin in Portorož as the last act of inOrbit conference. This will be the perfect time to celebrate outstanding achievements in digital marketing.

Welcome to a story of how creative and playful content turns everyday challenges into opportunities to win hearts, minds, and loyalty.

In this presentation, Ann will show you how to improve your lead generation performance by using the WhatsApp API and other tools like Zapier and Wati.

We all use sets of tools to guide and inform decisions and decision makers when it comes to technical SEO audits. But what should we really focus on?

With Google’s long-time dominance, many believed search to be a single-platform affair. But the reality is much messier. People in the search mindset rarely stay in a single lane.

Before attending the first session you will need to register at the Registration counter in the Lobby.

Indulge in modern Istrian gastronomy at the hotel restaurant on the 10th floor of the 5-star Grand Hotel Bernardin. Every day you can enjoy selected Istrian dishes and a glass of top-quality local wine. Lunch is included in the All-Access and All-Inclusive tickets.

Take some time to recharge, get your coffee and collect your thoughts for the next sessions.

Sabina will delve into the strategic SEO overhaul for Hervis SI's online storefront, initiating with a meticulous six-month audit of 2022's traffic sources to craft ambitious 2023 organic traffic objectives.

inOrbit Awards Ceremony will take place at Grand Hotel Bernardin in Portorož as the last act of inOrbit conference. This will be the perfect time to celebrate outstanding achievements in digital marketing.

Before we start the 1st inOrbit Awards Ceremony there will be reception with a welcome drink, which will be a perfect time to network and to share ideas. After welcome drinks a gala dinner with awards celebration will follow.

Dive into the complex world of customer and stakeholder management with Robert, who will navigate the good, the bad, and the ugly of this realm.

Join Jono for an insightful Ask Me Anything (AMA) session where he dives deep into the world of Search Engine Optimization (SEO). Whether you're a budding digital marketer, a seasoned SEO strategist, or simply curious about how search engines work, this session is designed to demystify the complexities of SEO and provide you with actionable insights.

Are you looking to kickstart your mornings with focus, productivity, energy, and motivation? Wondering if peak performance is within everyone's reach or just a select few? Curious about how tweaking your daily routines can consistently align your mindset for success? Interested in understanding biohacking and its role in reaching your optimal state? And what about the effects of coffee, brain supplements, nootropics, psychedelics, and other compounds on your performance?

Before attending the first session you will need to register at the Registration counter in the Lobby.

Daniel shows you practical steps how his 18+ people email marketing team uses AI tools for copywriting and email marketing to send the right message to the right people at the right team.

In this interactive workshop, Roberta explores the dual nature of social media in our hyper-connected lives, addressing its potential to both trigger anxieties and serve as a beacon for mental health support. Through a blend of probing questions, research findings, and data analysis, participants will investigate how social media can foster connectivity and support well-being.

Before we start the 1st inOrbit Awards Ceremony there will be reception with a welcome drink, which will be a perfect time to network and to share ideas. After welcome drinks a gala dinner with awards celebration will follow.

inOrbit Awards Ceremony will take place at Grand Hotel Bernardin in Portorož as the last act of inOrbit conference. This will be the perfect time to celebrate outstanding achievements in digital marketing.

Join Magda for this gentle breath and meditation practice to bring back the sense of aliveness into your body and help open and sharpen your mind.

inOrbit Awards Ceremony will take place at Grand Hotel Bernardin in Portorož as the last act of inOrbit conference. This will be the perfect time to celebrate outstanding achievements in digital marketing.

Before we start the 1st inOrbit Awards Ceremony there will be reception with a welcome drink, which will be a perfect time to network and to share ideas. After welcome drinks a gala dinner with awards celebration will follow.