Janelle de Weerd

Head of Marketing, Crobox

 

Biography

Janelle is the Marketing Manager at Crobox, an AI-driven data solution that tells retailers what their customers love about their products. At Crobox, she manages the marketing team and defines the brand direction and strategy. Her analytical yet empathetic perspective helps translate the complicated, and often intimidating, elements of data analysis into digestible actions. Janelle has a master’s degree in Persuasive Communication Science from the University of Amsterdam. She leverages this background in psychology to make marketing efforts more engaging and relevant. It’s within this scope that she has helped entrepreneurs, small businesses, and retailers future-proof their brand strategies.